Privacy.
January 2026
01. What we collect
- Name and email address
- Shipping address
- Payment info (processed by Stripe — we never see your card number)
- Order history
If you just browse, we collect basic analytics: pages visited, device type, approximate location (country level). Nothing creepy.
02. Cookies
- Keeping you logged in (session cookie)
- Remembering your cart (functional cookie)
- Basic analytics (anonymized, no ad tracking)
No third-party ad trackers. No Facebook pixel. No retargeting. We don’t follow you around the internet.
03. How we use your data
- To fulfill your orders (obviously)
- To send order confirmations and shipping updates
- To send drop announcements if you subscribed
- To improve the site based on aggregate analytics
We don’t sell your data. We don’t rent it. We don’t trade it.
04. Third parties
- Stripe — payment processing
- Printful / Gelato — order fulfillment (they need your shipping address)
- Email provider — transactional emails only
Each of these has their own privacy policy. We picked them because they’re not terrible.
05. Your rights
- Request a copy of your data
- Ask us to delete your account and data
- Unsubscribe from emails (one click, always)
- Object to processing (GDPR Article 21)
Email hello@uglylook.com for any of the above. We’ll respond within 30 days. Usually faster.
06. Data retention
Order data: kept for 7 years (tax and legal requirements). Account data: kept until you delete your account. Analytics: anonymized after 26 months.
07. Security
All connections are encrypted (TLS). Payment data is handled by Stripe (PCI DSS Level 1). We don’t store passwords in plaintext — they’re hashed. Standard stuff, done properly.
08. Changes
If we change this policy, we’ll update the date at the top. No dark patterns. No silent edits to the important parts.